As a business owner, you are probably already well-aware that an attractive storefront is more likely to draw in foot traffic. That’s because the way your commercial building looks from the outside influences how shoppers view your business. An unattractive, run-down location suggests a lack of professionalism, quality, and attention to detail, while a top-notch location suggests top-notch service. Below are some ways to make your commercial property more appealing to customers alike.
Amazing landscaping can accentuate your building’s architecture and draw the eye of passerby. Popular business landscaping features include topiaries, vertical gardens, flowering trees and bushes, rock arrangements, sculptures, and more. If you want to get really fancy, you could even have a topiary cut into the shape of your company mascot, or flowers planted in the shape of your logo.
Erecting a metal fence around your property has two great benefits: firstly, it makes your property look better; and secondly, it protects the perimeter from trespassers and intruders. Metal fences tend to be the preferred choice for most businesses concerned about appearance, but wooden fences can add rustic charm that’s on-theme with your products and services. If your main concern is your budget, a composite resin fence is usually the most inexpensive, both in initial costs and upkeep.
Customers tend to move counterclockwise in stores, which means the display to their right is the first thing they’ll see and assess. Therefore, try to place your most visually appealing displays or products here. Don’t forget to place your best-selling or most high-profit items in this area as well, so customers who are just “popping in and out” for another item will take note and remember that you have them. Remember, “retail is detail!”
If you are interested in installing a fence and/or gate around your business, call James Fence and Gate. Our Charlotte fence company stocks a wide variety of metal fences, custom fences, ornamental fences, wooden fences, and composite fences for both homes and businesses. We can’t wait to provide exceptional fencing solutions for your business. Contact us today for a free fence and gate estimate!